Rachel Botsman: The case for collaborative consumption | Video on TED.com

social en digital marketing

Rachel Botsman: The case for collaborative consumption | Video on TED.com

22 March, 2013 Innovation 0

See on Scoop.itamd1510

In her talk, Rachel Botsman says we’re “wired to share” — and shows how websites like Zipcar and Swaptree are changing the rules of human behavior.
(Filmed at TEDxSydney.)

Anne-Marie Delfgaauw‘s insight:

It will really teach us when enough is enough

See on www.ted.com

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